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Walmart Buys Jet.com; Girds For Future E-Commerce Wars

August 8, 2016: 12:00 AM EST
Walmart has completed its $3.3-billion acquisition of online retailer Jet.com, as part of its efforts to improve its ability to compete in the e-commerce market. Although ranked as number 2 in L2's Digital IQ Index: Big Box report for its e-commerce capabilities, Walmart lags behind market leader Amazon. In 2015, Walmart reported $13.7 billion in online sales, while Amazon earned more than $92 billion.
Elisabeth Rosen, "Walmart’s New E-Commerce Weapon", L2 Daily, August 08, 2016, © L2 Inc.
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