Moxy Launches Women-focused Business In Indonesia

Online shopping portal Moxy plans to test its women-focused e-commerce platform in Indonesia. As part of its trial run, the online platform will focus on offering cosmetics designed for women. Several challenges will need to be confronted by the company as it launches its venture in the country, where the local e-commerce market is valued at $2.6 billion, according to venture capitalist Ardent. Among these challenges is the difficulty of securing local logistics expertise, according to Moxy CEO Andrew Senduk.