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L'Oreal USA Adopts PowaTag Mobile E-Commerce Technology

March 12, 2015: 12:00 AM EST
L'Oreal USA partnered with PowaTag, a mobile e-commerce technology provider. PowaTag's mobile technology can transform a wide range of consumer mobile and online contact points into a “platform for mobile transactions.” In addition to interactive digital marketing, the technology can also help online retailers in providing consumers with mobile and desktop e-commerce options, the company said.
"L'Oreal USA Announces Strategic Partnership with Powa to Deploy PowaTag's Mobile Technology", PR Newswire, March 12, 2015, © PR Newswire Association LLC
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