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Indian Startup Aims To Offer Subscription-Based Products And Services For Men

September 24, 2015: 12:00 AM EST
The Man Company, a content-based subscription e-commerce platform for men’s grooming products, launched its service in the India market. Supported by a number of angel investors, including Microsoft India managing director Karan Bajwa and Airbnb India country manager Amapreet Bajaj, the company aims to offer male consumers in the country “convenience and choice” by integrating technology, high-end products, and high-quality content. According to the company, it seeks to meet the need for a brand and services exclusively for men. This also prompted the company to create its own brand of products for men, who currently face a limited range of choices in brands and products.
Harshith Mallya, "Subscription e-commerce startup for men’s grooming products raises funding from Microsoft India MD, Letsbuy founders", Your Story, September 24, 2015, © YourStory Media Private Limited
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