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Coty Launches At-Home Color Action For Google Home

December 8, 2018: 12:00 AM EST

Coty has launched ‘Clairol Color Expert’, which it claims is the first hair color at-home Action for Google Assistant on Google Home. It can guide users throughout the hair coloring process, from identifying the best shade through applying and reapplying the color. Previous beauty tech from Coty includes a collaboration with Holition for a blended reality Magic Mirror at the Bourjois outlet in Paris. The latest innovation was built by Coty’s in-house digital agency, and Voice tech developer Voxly Digital.[Image Credit: © Coty Inc.]
Muchaneta Kapfunde, "Beauty Tech Recruits Voice In Coty x Google Home Collab", Fashnerd, December 08, 2018, © The 10Napel Group
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