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“Click-And-Collect” Grocery Shopping Gains Momentum In The Western World

March 9, 2014: 12:00 AM EST
Retail grocery chains are finding that consumers are warming to the idea of buying food and other items on online, driving to the store and picking up their purchases at the curb. Customers may have been reluctant to try “click-and-collect” grocery shopping in the past, but times are changing.  Consumers immersed in e-commerce appear more comfortable with the idea of adding groceries to what they’re already buying online. Wegman’s in the Buffalo, N.Y., area is testing the service for a flat $10 fee; other chains in upstate N.Y. -- and around the U.S. -- are experimenting as well. The Wegman’s service was created in-house, but Dash’s Markets is trying  third-party provider Rosie App. The trend is gathering momentum in Canada and Western Europe and beginning to gain a foothold in large markets in the U.S.
Samantha Maziarz Christmann , "Online grocery shopping is nearly reality", The Buffalo News (New York), March 09, 2014, © The Buffalo News
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