We use our own and third-party cookies to optimize your experience on this site, including to maintain user sessions. Without these cookies our site will not function well. If you continue browsing our site we take that to mean that you understand and accept how we use the cookies. If you wish to decline our cookies we will redirect you to Google.
Already have an account? Sign in.

 Remember Me | Forgot Your Password?

Carrefour Makes Shopping Easier For Smartwatch, Smartphone Owners

February 5, 2015: 12:00 AM EST
French retailer Carrefour sees a high-tech marketing opportunity among Samsung smartwatch and smartphone customers. The company has partnered with Publicis Shopper and Think&Go to allow Samsung gear S watch and compatible Samsung smartphone owners to access Carrefour shopping lists and loyalty cards using the new C-où mobile app launched last April. Customers create a shopping list on their smartphone and it appears simultaneously on the smartwatch. The new shopping experience, being tested at Carrefour's smart Villeneuve-la-Garenne store, has so far been a hit among Carrefour customers.
"Carrefour tests the first shopping list on a smartwatch", News release, Carrefour, February 05, 2015, © Carrefour
Domains
E-TAIL360
Companies
Markets
Themes
Channels
Geographies
Worldwide
EMEA
Europe
France
Categories
Companies, Organizations
Innovation & New Ideas
Marketing & Advertising
Press Release
Trends
Developed by Yuri Ingultsov Software Lab.