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Carrefour Launches E-Voucher Program In Taiwan

August 31, 2016: 12:00 AM EST
Carrefour launched the Carrefour Ticket Xpress, the retailer's first digital voucher service, in Taiwan. Developed by France-based corporate services company, Edenred, the e-voucher is designed to support retail and mobile payment systems. According to the retailer, the e-voucher program is available at loyalty programs offered by various service provider, such as banks, payment apps, and online stores. Consumers participating in the program can use their reward points to have their e-voucher delivered to their mobile phones. By scanning the barcode at any of Carrefour's 87 stores across the country, consumers can use the e-voucher to pay for their purchases.
"Carrefour Taiwan launches e-voucher platform", Retail Analysis, August 31, 2016, © The Institute of Grocery Distribution and IGD Services Limited
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