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Burger King Offers Free Android Phones To Promote Digital Coupon App

August 26, 2014: 12:00 AM EST
Burger King launched its mobile coupon app in the United States. To promote the digital coupon application and encourage consumers to download the app, the fast food chain is offering a free Android smartphone. Customers can avail themselves of the free Android handset, available from leading wireless operators by keying in the code FREEPHONE at the checkout counter.
Chantal Tode, "Burger King ups ante on promoting apps with smartphone offer", Mobile Commerce Daily, August 26, 2014, © Napean LLC.
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