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Brazil's Online Retail Market Forecast To Reach $40.8 Billion By 2019, Market Analysts Say

January 26, 2016: 12:00 AM EST
Online sales in Brazil are forecast to rise from $17.8 billion in 2014 to $40.8 billion by 2019, according to data presented by Costs Advogados partner Marcio Cots at a panel presentation hosted by the Brazilian American Chamber of Commerce in New York City. According to AD. Dialeto founding partner Leonardo Cid Ferreira, Brazilian consumers use online resources and social media to gather information, buy, and keep up with fashion and beauty trends. Consumers use e-commerce for “easy replenishment,” lower prices, and convenience of delivery.
Deanna Utroske, "Brazil’s recession is an e-commerce opportunity for personal care brands", CosmeticsDesign.com | USA, January 26, 2016, © William Reed Business Media SAS
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