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Period: August 1, 2017 to August 15, 2017
Comment & Opinion or Companies, Organizations or Consumers or Controversies & Disputes or Deals, M&A, JVs, Licensing or Earnings Release or Finance, Economics, Tax or Innovation & New Ideas or Legal, Legislation, Regulation, Policy or Market News or Marketing & Advertising or Other or People & Personalities or Press Release or Products & Brands or Research, Studies, Advice or Supply Chain or Trends

Campbell Ramps Up Online Delivery Infrastructure For Evolving Retail Environment

Though the percentage of food sold online today is in the low single digits, by 2021 it will be a $66 billion business. Campbell Soup is determined to part of that phenomenon.
It recently announced the hiring of Amazon (and eBay and Kohl’s) veteran Shakeel Farooque to lead the new e-commerce division. This “revealing” hire, as Quartz put it, underscores the company’s goal of selling more soup online. Campbell says its new distribution centers will operate differently from its warehouses that keep supermarkets stocked. The new distribution centers will focus on e-commerce only, customizing delivery of foods for different channels, whether meal kits or online grocery orders. [ Image credit: © Chef'd  ]

"Even Campbell Soup is taking a Page from Amazon", Quartz, August 24, 2017

Costco Posts Strong July 2017 Sales Numbers; Thrives Despite Amazon Threat

Costco reported comparable sales grew 6.2 percent in July 2017, compared with the same month in 2016. In the US market, comparable sales grew 6 percent, or 5.6 percent with gasoline sales excluded. Customer visits rose 4.2 percent, a significant contrast with other retailers, which are seeing fewer customer visits. Amazon's acquisition of Whole Foods, however, poses a threat to Costco's ability to resist the online retailer's competitive advantages, which have been eroding other retailers' market shares. Costco has been expanding its ecommerce presence in order to boost its online retail operations.

"Costco is Still Amazon-Proof... Relatively Speaking", eMarketer, August 03, 2017

Direct-To-Consumer Distribution Of Vitamins: The Future Is Now

National Business Journal (NBJ) says vitamin supplement producers have embraced the trend toward direct-to-consumer distribution, now the largest sales channel for multivitamins. Use of vending machines and other novel modes of multivitamin delivery – could drone delivery be far off? – are gaining legitimacy. According to NBJ, new delivery technologies and formats could finally convince the federal government to allow multivitamins as a permitted purchase in the Supplemental Nutrition Assistance Program (SNAP). At any rate, NBJ expects vitamin sales to surpass $15 billion by 2021, led by multivitamins. [ Image credit: © NBJ  ]

"Is the Future of Vitamins in Vending Machines?", New Hope Network, July 27, 2017

Amazon-Whole Foods Deal Portends An Accelerated, Automated Grocerants Trend

“Supermarket Guru” Phil Lempert says the $13.7 billion Amazon-Whole Foods deal is likely to speed up development of ready-to-eat or ready-to-heat grocery store items known as “grocerants.” Techno-centered Amazon will bring new intelligence from computer wizards, molecular biologists, and sustainability experts into retail grocery. Lempert says the Amazon-Whole Foods store will apply technology to improve efficiencies and reduce in-store labor costs. That means more robotics in the back room and interactive robots all around the store. [ "Pepper" Humanoid Robot, Image credit: © Softbank  ]

"The Future Of Grocerants? Deliveries, Humanoids and a Good Dose of Life-Hacking, says Supermarket Guru",, July 19, 2017

L’Oréal Takes An Expensive Flier On Virtual Reality Technology

L’Oréal’s Beauty Lab (left), located at the company’s year-old west-side Manhattan headquarters, serves as an experimental virtual reality center to explore a technology some industry observers call “the next frontier of fashion and beauty.” Though virtual reality has taken baby steps in fashion and cosmetics, it has yet to make significant inroads, and has had almost no impact on sales. Skeptics note that researchers aren’t even sure what to do with test data that are collected. L’Oréal, however, has invested a lot of money in its VR glasses, floor-to-ceiling VR screen, and additional 3-D modeling screens. Not so much to wow consumers, but to advance and enhance internal research. [ Image credit: © L’Oréal  ]

"How L’Oreal uses virtual reality to make internal decisions at its New York HQ", Digiday, June 16, 2017

Developed by Yuri Ingultsov Software Lab.