After several years, and billions of dollars in investment, Walmart is finally reporting an upbeat online sales picture. Second-quarter (ending July 31) online sales leapt 11.8 percent, after nine quarters of sluggishness. The encouraging sales report, observers say, was due to a mix of factors, including the roll-out of its Walmart Pay mobile app, expansion of free grocery pickup for online orders, and the launch of an Amazon Prime-like subscription service. But perhaps most encouraging was the fact that Walmart succeeded in boosting store traffic – up 1.2 percent – while increasing online buying. The results prove the company’s strategic axiom: digital sales and store sales must be symbiotic.
"Here's How Walmart Is Reigniting Its E-Commerce Growth", Fortune, August 18, 2016
Carolina Herrera introduced its Good Girl brand of perfume by launching a campaign featuring fashion model Karlie Kloss. As part of the campaign, Kloss appears on a video portraying a Good Girl as somebody who does not feel guilty for “disturbances” caused by her appearance. Also, a website features additional information about the brand.
"Carolina Herrera Fragrance Effort Dares Good Girls To Try Bad Decisions", Luxury Daily, August 16, 2016
An Australian online retailer that once specialized in fresh produce has launched what it calls The General Store, an expanded grocery store with free delivery service that requires no minimum purchase. Aussie Farmers Direct, which began 11 years ago as a source of fresh produce, now offers 170 Australian-sourced fruit and vegetables, dairy, bread, deli items, meat, chicken, seafood, pasta and fresh gourmet meals. The new delivery program puts the company in direct competition with big online grocery marketers like Coles and Woolworths, providing an alternative for shoppers and for food producers looking for a new sales channel.
"Aussie Farmers Direct Takes on Coles and Woolies with Online Grocer The General Store", Smart Company, August 16, 2016
Discount retailer Lidl plans to upgrade its warehouse data and install new IT tools in order to improve market and consumer insight. By building a new data hub, which involves the rollout of an integrated business intelligence system combining a Teradata data warehouse structure DWH 4.0 with SAP and Business Warehouse module, Lidl aims to be able to perform Big Data analysis. Lidl’s move to the Hana platform will enable Lidl to assess huge volumes of data from the SAP ERP system. Also, the data hub will include BI tools and Big Data tools from MicroStrategy, SAS, Ab Initio, and Hadoop.
"LIDL Investing In Robust Data", Retail Analysis, August 16, 2016
Though 25 percent of U.S. grocery shoppers say they are spending more at supermarkets, Mintel data show otherwise. Consumers are actually more likely to shop for groceries at other channels, like mass merchandisers, warehouse clubs and drug stores. Nearly two in five consumers shop secondarily at Walmart, the highest retailer “also shopped” for groceries. Total U.S. multi-outlet sales of groceries will rise 2.5 percent this year to $652 billion, but supermarket sales will grow only 1.9 percent to $317.8 billion. The result? To compete, grocers are turning to innovation and experiential retailing to hold onto or grow market share. For example, ShopRite in Morristown, N.J., offers an in-store restaurant, juice bar, oyster bar and a... More
"US Grocery Stores Struggle To Keep Up", Blog entry, Mintel, August 15, 2016
Retail sales in the U.S. were sluggish in July, especially among clothing and electronic goods vendors, where shopping is shifting from brick-and-mortar stores to the Internet. It’s not because American consumers aren’t spending. After all, unemployment is down, income is up, and energy prices remain low. U.S. households have increased spending every quarter since the end of 2009. But there has been a shift in where Americans spend, toward entertainment, travel and healthcare -- and online. The experts don’t seem alarmed. One economist said the news signals “a pause in a good pace of spending”, while a global forecaster expects a 2.6 percent gain in gross domestic product this quarter over a year earlier. Still some sectors have... More
"Where We Spend Is Upending Traditional Retail", The Wall Street Journal, August 12, 2016